News & Resources

James McDonald, Business Development Manager at Morton Michel, shares some guidance and tips on safeguarding your business, your teams and your customers when introducing AI technology into your business.

Blackburn-based Personnel Checks has launched MyCheck, a dedicated DBS checking service for self-employed individuals, following legislative changes that have opened up access to Enhanced DBS checks for thousands of workers across the UK.

Anne-Marie Martin, CEO of the CAA & Founder & Franchisor of diddi dance, Tamara Holland, Owner of Dot & Stripe, & Simon Bishop, Owner of GDPR Systems, share tips for marketing your children's activity business. In this Marketing Clinic, Anne Marie & Tamara share some ideas around how to make your marketing more consistent & less reactive. Whilst Simon covers the GDPR implications & gives an overview of the recent updates following the changes brought in by the Data (Use & Acc

CAA Partner, Simon Bishop of GDPR Systems, has created 2 useful resources, one covering the UK GDPR & Data Protection Act 2018, and one covering Privacy & Electronic Communications Regulations, which explain simply what the changes brought in by the Data (Use and Access) Act 2025 are, and what they mean for your business.

The Children’s Activities Association (CAA) has today welcomed the UK Government’s announcement of a £132.5 million funding package to expand access to after‑school clubs and enrichment activities, released alongside plans to restrict social media use for under‑16s.

Many CAA members are franchises, and it was fabulous to see the lengths they went to, to celebrate franchising in the children’s activities sector during World Franchise Day on the 10th June.

In light of the recent news around cyber criminals blackmailing schools with deep fake images of their pupils, the CAA's CEO and Owner & Franchisor of diddi dance, Anne Marie Martin, and Tamara Holland, Owner of Dot & Stripe marketing, share some safeguarding guidance around using images of children when marketing your children's activity business.

The Children’s Activities Association (CAA) welcomes today’s government guidance on screen use for young children, recognising the challenges families face in a digital world.

The Children’s Activities Association (CAA) is delighted to announce the appointment of Anne-Marie Martin as its new Chief Executive Officer

Discover what you need to consider to ensure your children's activity business is ready for the end of the tax year and Making Tax Digital

In this 30-minute masterclass, Tamara Holland from Dot & Stripe introduces you to simple and fast fixes for your Instagram.

In our February Insurance Clinic, James McDonald from Morton Michel addresses some of the most common questions he gets asked about insurance cover, costs, and staying protected.

The AI tools children’s activity providers can’t live without, explained in one practical, expert-led webinar. Learn how to use AI for marketing, local SEO, lead automation, franchise management and smarter decision-making. Get clear, actionable strategies to save time, reduce admin and grow your activity business with confidence using AI.

Activity providers, educators, and partners unite to make learning through play in KS1 a statutory part of early education.

Free on-demand workshop for children’s activity providers on making sessions more neuro-inclusive with simple, practical strategies.

Deborah Gersohn, Director of the Children's Franchise Enterprise, shares her 5 top tips for creating an effective franchise prospectus

Download Citation's free toolkit, specifically for children's activity providers, that's packed with useful resources to help you navigate compliance and support your business.

Club Hub Awards & Top 100 Return for 2026 – Celebrating the Best of the UK Children's Activities Industry. Entries close 19th Jan.

Following Rachel Reeves' budget announcement on the 26th November 2025, Tidal Accounting's Chris Hopwood provides an overview of how it could impact children's activity providers and SMEs.

Nick Empson, from CAA Partner Level Up Business Coaching & Consulting, shares real-world strategies for building a scalable franchise business.